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Translation: Just the Beginning of Localization

Translation: Just the Beginning of Localization

by lingo_admin | Aug 26, 2020 | Digital Marketing, Language Services

Now more than ever, people crave the familiar. Consumer markets have been on the trajectory of rejecting standardization and being drawn to customization. The COVID-19 pandemic has accelerated the need for localization even further. Large-scale enterprises know that...

Recent Posts

  • What is a Translation Management System? Language Tech 101
  • Is Domestic Translation Worth It? Only If You Like Making Money.
  • Plan, Don’t Panic, Because of Scary Google Translate Headlines
  • Intento Integration Complete
  • Announcing Support for Amazon Translate

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Latest Articles

What is a Translation Management System? Language Tech 101

by lingo_admin | Jan 12, 2022

A high-quality Translation Management System (TMS) is the cornerstone of a well-run localization program. Just ask any TMS vendor! But, what problems are solved by a TMS? Let’s explore the answer by considering the least complicated scenario you’ll face:  a document...

Is Domestic Translation Worth It? Only If You Like Making Money.

by lingo_admin | May 17, 2021

Companies tend to start thinking about content translation only when international expansion is looming. At least, that is the trend in these here United States. You may want to consider the 2.6 trillion reasons why translation should be part of the business plan long...

Plan, Don’t Panic, Because of Scary Google Translate Headlines

by lingo_admin | Apr 28, 2021

A research project is making headlines for finding that machine translation engines, like Google Translate, produce translations that introduce bias or ruin the source text's intended meaning. This is a good time to call out a few points and then talk about how...

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